Introduction to Communication Studies
Not available in 2013
Previously offered in 2010, 2009, 2008, 2007, 2006, 2005, 2004
Introduces students to the key terms, concepts and major theoretical positions in communication studies. It explores the relationship between communication, media, culture and society and pays particular attention to media production, news and information, advertising and persuasion, audiences, technology, gender and culture.
|Objectives||1. To introduce key concepts and competing theoretical positions on communication by providing an historical overview and summary of the relevant terms and perspectives.
2. To describe, examine, criticise and compare the theoretical orientations associated with communication studies and to provide students with opportunities to criticise, analyse and discuss them with their peers.
3. To map the relationship of the contributing disciplines to communication and media practice and to one another.
4. To develop critical analysis and writing skills through the production of coherent theoretical arguments in multiple forms.
|Content||1. Overview of the development of communication studies.
2. Survey and mapping of contributing disciplines.
3. Key concepts and terms.
4. Theoretical perspectives relevant to communication studies
5. An examination of the relationship between communication, media, culture and society. Particular attention will be paid to communication functions, audiences, news, media effects, advertising and propaganda, women and the media, international and global communication, communication and culture, ideology and popular culture.
|Assumed Knowledge||Nil as it is an introductory course.|
|Modes of Delivery||Internal Mode|
|Teaching Methods||Problem Based Learning
|Contact Hours||Lecture: for 1 hour(s) per Week for Full Term
Tutorial: for 2 hour(s) per Week for Full Term