Co-sponsored by the Faculty of Business and Law: The Seventh International Symposium on Multinational Business Management - Enterprise Management in a Transitional Economy and Post Financial Crisis
June 5- 6, 2011
Call for Papers
The Faculty of Business and Law is co-sponsoring the Seventh International Symposium on Multinational Business Management, June 5-6 at School of Business, Nanjing University to explore solutions to the issues arising from this emerging international business environment, and to meet the new challenges facing management scholars.
Globalization has led to economic integration and interdependence. Any action or change in any part of the global system has a potential impact on every other part. The greater the degree of interdependence, the deeper the impact could be on an organization's effectiveness. Moreover, those economies that are purchasers of goods and services will have an even greater impact on the behavior of suppliers, or producers, of goods. Compared with suppliers, it is much easier for buyers to adjust their consumers' behavior. Therefore, countries, such as the United States and some European countries, are adjusting their consumer behavior, while the challenge to China, as a major producing nation, is how to adjust production behavior after the global financial crisis. Moreover, in both producing and consuming nations, the essential strategy for companies is to shift the operational paradigm from local and vertical integration to global and horizontal networks. As a result, both positive and negative economic feedback is more evident. How can companies deal with the challenges of the post global financial crisis while dealing with the requirements of economic transition? The efforts of government officials, business managers, and scholars are needed to address this issue.
To explore solutions to the issues arising from this emerging international business environment, and to meet the new challenges facing management scholars, the School of Business, Nanjing University, will host the Seventh International Symposium on Multinational Business Management in June 2011.
This symposium follows the earlier conferences held in 1992, 1996, 1999, 2002, 2005, and 2008. The symposium aims to provide a forum for scholars, entrepreneurs, and CEOs from multinational firms to discuss how corporations in a transitional economy, and after the economic crisis, can compete and operate successfully in a complex international and domestic environment. We have chosen "Enterprise Management in a Transitional Economy and Post Financial Crisis" as the theme of the Seventh International Symposium on Multinational Business Management.
We cordially invite you to participate in this international symposium, to be held in Nanjing, People's Republic of China on June 5-6, 2011. It will be our privilege to welcome you to share your research results, management experiences, and creative ideas with participants from diverse backgrounds. We call for academic papers from scholars, experts, and practitioners at home and abroad.
Submissions may include theoretical issues, new ideas, methodological issues, empirical studies, or case studies in the field of enterprise management and developments in the transitional economy and post financial crisis.